Columbus, Ohio August 20, 2002 – Mad Hops, ltd. today announced that Pres./CEO Herb Baldwin, Jr., 32, has been appointed to the American Diabetes Association (A.D.A.) Leadership Council as Chairman of its annual "Tour de Cure" event. Tour de Cure – the association’s annual bicycle riding fundraising event takes place in early June and had about 200 riders this year. In order to take part, each rider pays a registration fee and strives to raise a minimum of $200. Baldwin’s role as Chairman will be to assist the ADA Tour Coordinator in recruiting new riders; attend the committee meetings and the Team Captain luncheon. Of course, Baldwin will also be at the event to cut the ribbon and say a few words.

"I think this is an exciting opportunity for Mad Hops, ltd. to be involved with," said Baldwin. "I feel blessed and honored to lend whatever I can to further the cause of the American Diabetes Association in its fight against this life-changing disease."

Council members are also committed to the American Diabetes Association’s mission: "to prevent and cure diabetes and to improve the lives of all people affected by diabetes". That mission is accomplished through the Association’s Research, Advocacy, and Information activities. Council members focus on the 3 R’s: Raising dollars, Recruiting volunteers, and Reaching people. The 4^th R – Relationship building – is the foundation of all activities.

The term of service is a minimum of one year and members are re-appointed annually.

The Council, itself, will only meet four times a year but ADA Executive Director, Kathleen Phillips, is looking for those people to be passionate about ADA so that it can grow its events and increase its visibility.

"I think Herb will be a real asset to the group," said Phillips. His leadership, enthusiasm and commitment will do much to move our organization forward. I am delighted that Herb has accepted our invitation to join our Council."

In May of this year, Baldwin’s company, Mad Hops, ltd. hosted its 1^st annual event – a 5-on-5 Basketball Tournament to raise awareness of the threat of diabetes. The "BigDawg" Basketball tournament also raised money for diabetes research (20% of event proceeds) and ADA assisted in giving free diabetic screenings to patrons in attendance.