| COLUMBUS, OHIO, May 2002 - Mad Hops, ltd. made its
second advertising appearance in Dime Magazine. The full-page
Ad (pictured above) appears in Dime's Summer 2002 Issue with
New Jersey Net superstar, Kenyon Martin, pictured on the
cover. The Dime Summer 2002 issue will be on newsstands,
across the country, by May 15, 2002.
Dime is a complete celebration of the game of
basketball and its culture. From the playground asphalt, to
the NBA hardwood, to life off the court, Dime uncovers the
untold stories about the game we love.
Mad Hops, ltd. President/CEO, Herbert L. Baldwin, Jr.
is delighted to be affiliated with the new up and coming
magazine. "I believe Dime and Mad Hops have a lot in common in
terms of exposure." Baldwin stated. "We're both 'new' to the
national scene and we, both, want to help the other 'shine'.
The relationship is completely mutual."
Dime Magazine's average reader is 22 years old.
Basketball is not only their favorite sport it is their life.
Dime believes that its reader has graduated from SLAM Magazine
and searches for truth, in basketball, though real life
editorial.
"We're so pleased to have Mad Hops as a partner," said
Dime publisher Josh Gotthelf. "Herb and his staff share our
passion for the game, and we look forward to growing
together."
Dime Magazine is published on a quarterly basis with
issues appearing on newsstands in February, May, August and
November of 2002. |